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The Top 30 Most Impactful Errors in Social Media Recruiting

Strategy-related errors

  1. No strategy
  2. Targeting active candidates
  3. Broadcasting when narrowcasting is needed
  4. Not using talent communities
  5. Relying on recruiters
  6. Expecting speed, low cost, and high volume
  7. Under-emphasizing the building of relationships and trust
  8. Failing to target diversity
  9. Limited use in college recruiting
  10. Under emphasizing employer branding
  11. Assuming there is a dividing line

Channel and tool selection errors

  1. Incredibly narrow channel selection
  2. Treating all channels the same
  3. Failing to fully “know” the target
  4. Not encouraging blogs
  5. Being overly direct
  6. A narrow range of tools

Message and coverage errors

  1. Generic messages
  2. A lack of authenticity
  3. Using the wrong message type
  4. Not identifying influencers
  5. Failing to ask new hires to announce

Recruiter and employee support errors

  1. Not providing guidance
  2. Not supplying content

Process and administrative errors

  1. Weak referral program handoff
  2. Weak ATS handoff
  3. Not being mobile platform friendly
  4. Weak “comment tracking” tools
  5. Weak business case
  6. Failing to accept an online profile

Source: Dr. John Sullivan

5 Mistakes Recruiters Make on Twitter

  1. Posting job links
  2. Protecting tweets
  3. Incomplete bio
  4. Engaging the wrong people
  5. Don’t post dining trivia

Source: Jennifer McClure

Google Plus: Updated iGoogle Tabs and Themes

With the launch of Google’s latest efforts to socialize the web–Google Plus–there have been a lot of changes across the board. A few weeks ago core apps like Google Calendar and Google Docs got a face lift, as did the Google Search page and a number of product pages as well.

No doubt in the coming weeks we will have to recalibrate a few things. In the meamntime, the iGoogle set-up files for anyone who wants a recruiter-specific template have been updated too.

A number of new custom search engines have been added under the Sourcing tab and some new finds have been added to the Lookups tab. The Video tab has been expanded to include a lot more tutorials from favorites like Ryan Leary [BooleanBar.com], Chris Hoyt [RecruiterGuy], Jim Stroud, Bill Radin and others.

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G-Recruiter Power Tools | iSEEK

iSEEK is a search utility that combines a number of features that analyze your search results with each query. As a result you can drill down on specific areas of interest to produce targeted, filtered and highly relevant results.

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Things to Do With Google Custom Search

Here are few examples of what you can do with custom search, and a video too.

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The New Help-Wanted: Craigslist for local, active jobseekers

Sourcing resumes on Cragslist can be tricky and time consuming.

CraigsPal is a tool for filtering advanced searches on Craigslist, useful for sourcing resumes. Watch this video and see how easy it can be when you have the right tools at hand.

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Quick Search with Bookmarklets

Bookmarklets are a handy way to quickly perform a variety of tasks. Unlike browser bookmarks which launch a favorite page or site, bookmarklets launch a little script written in Java. One such application is to find qualified candidates across different sites.

If you one of the Mozilla-based browsers like Firefox, here are some examples for you to play with. Simply drag the link to your bookmarks toolbar and you’ll be ready to find individuals on any one of the featured sites. Once up on your bookmarks toolbar simply click and follow the prompts:
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26 Interview Questions That Cut to the Core

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[G-Recruiters' Forum: 200] How to make Pale Moon look like the Firefox G-Recruiters’ Dashboard

In answer to a question posed on the G-Recruiters’ Forum, how to copy the custom settings and add-ons that come with the G-Recruiters’ Dashboard [Firefox Portable] to a local installation of the Pale Moon browser.

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Six Aspects of Social Media Recruiting Strategy

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